Privacy Policy & Terms

1. Introduction

Ascend Performance ("we", "us", "our") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or submit an enquiry through our booking form.

By using our website or submitting a contact form, you consent to the practices described in this policy. If you disagree with the terms, please do not use our site.

We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

2. What Data We Collect

When you complete our strategy call booking form, we collect the following personal information:

Personal Details

• Full name
• Email address
• Phone number
• Age

Fitness & Lifestyle Information

• Your fitness and health goals
• Your gym experience level
• Areas where you feel you need support
• Your current goals and priorities
• Whether you are prepared to financially invest in coaching

Technical Data

• Basic usage analytics (via third-party tools if enabled)
• IP address (logged by hosting infrastructure)

3. How We Use Your Data

We use your information solely for the following purposes:

• To contact you — follow up on your enquiry and book your free strategy call
• To prepare for your call — understand your goals and fitness background in advance
• To provide coaching services — if you choose to become a client
• To improve our service — aggregate, anonymised data may be used to improve how we work
• To comply with legal obligations — where required by law

We will not use your data for unsolicited marketing from third parties, sell your data to advertisers, or use it for any purpose inconsistent with what you consented to when submitting the form.

4. Data Storage & Security

Your personal data is stored in a secure MongoDB database hosted on MongoDB Atlas (cloud infrastructure with enterprise-grade security). Access to this database is restricted to authorised Ascend Performance staff only, protected by password authentication.

We take reasonable steps to protect your information from:

• Unauthorised access or disclosure
• Misuse, interference, or loss
• Modification or corruption

While we take all reasonable precautions, no internet transmission is 100% secure. You submit information at your own risk, and we cannot guarantee absolute security.

5. Third Parties & Sharing

We use the following third-party services that may process your data:

MongoDB Atlas

Used to store lead data securely. MongoDB Atlas complies with SOC 2 Type II, ISO 27001, and GDPR standards. MongoDB Privacy Policy →

Discord (Internal Notifications)

When you submit the enquiry form, a notification containing your name, email, phone, and form answers is sent to our private team Discord channel for lead management. This is an internal business communication tool. Discord Privacy Policy →

YouTube

We embed YouTube videos on our site. YouTube may set cookies when you watch videos. Google Privacy Policy →

Google Fonts

We use Google Fonts for typography. Google may log your IP when fonts are loaded. Google Privacy Policy →

We do not sell, rent, or trade your personal information to any third party.

6. Your Rights (Australian Privacy Act)

Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the right to:

• Access your personal information we hold
• Correct inaccurate or out-of-date information
• Request deletion of your personal data
• Opt out of communications at any time
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au if you believe we have mishandled your data

To exercise any of these rights, please contact us at the details in Section 9. We will respond within 30 days.

7. Cookies

Our website uses minimal cookies. We do not run advertising cookies or tracking pixels on our own. Third-party embeds (YouTube, Google Fonts) may set their own cookies subject to their respective privacy policies.

You can control or delete cookies through your browser settings. Note that disabling cookies may affect the functionality of some features.

8. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes described in this policy, or as required by law. Specifically:

• Enquiry / lead data — retained for up to 2 years from the date of submission, or until you request deletion
• Client coaching records — retained for 7 years in accordance with Australian business record-keeping requirements

After the retention period, data is securely deleted or anonymised.

9. Contact & Data Deletion Requests

For any privacy-related enquiries, data access requests, corrections, or deletion requests, please contact us: